AllPay

Advertising on outdoor advertising surfaces is governed by a Hungarian government decree.

Before delivery, please check that the creatives intended for our DOOH advertising spaces comply with the requirements for both content and technical specifications. We can only display content that meets these requirements..

When creating a spot for an outdoor device, the following legislation must be taken into account:
Animated content must comply with Hungarian Government Decree 224/2011 (X. 21.) on the detailed rules for placing advertising boards, advertising media and other advertising equipment alongside public roads:

Section 2: Advertising equipment

1. must not contain flashing lights, glare-producing lights or running lights;
2. must not be illuminated by an external flashing or glare-producing light source;
3. must not contain moving text or figures resembling an electronic news ticker;
4. must not have a surface made of retroreflective material;
5. must not contain traffic signs, graphics, text or lights that could be confused with them, or colours identical or similar to those used in traffic signalling.

Requirements for advertising creatives displayed in public spaces:

Animated elements and their backgrounds
Animated content may only occupy part of the screen, with a static or slowly changing background behind the animated area.

Flashing elements
Flashing or glare-producing animations are not permitted.

Video element sizes and properties
Real-time video may only be shown briefly, featuring slow movements and without filling the entire screen.

Vehicles movement / animation
If a video contains a motor vehicle or any other vehicle encountered in road traffic, the vehicle shown must not move or be animated in a way that could mislead or frighten drivers or distract them from driving.